Supervisor Trade & Consumer Activation
28 Сентября 2024
Город:
Алматы
Занятость:
Полная занятость
Компания "Филип Моррис Казахстан"
Be a part of a revolutionary change
At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future.
With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions
Your ‘day to day’:
- Develop and execute on the markets a clear and competitive retail/wholesale trade programs approach, tailored digital communication strategy (both short-term and long-term) for trade partners and end consumers, based on segmentation/grouping;
- Lead the design and execution on the markets of Retail Trade Programs, Volume Building Programs, Retail Advocacy Program mechanics etc. considering: PMI marketing calendar, competition activities, company internal financial targets, portfolio peculiarities;
- Contribute to the development of long-term sales and trade-marketing plans;
- Develop and implement trade segmentation aligned with the global trade marketing strategy;
- Lead further development (front-end/back-end) and quality market’s execution of Digital Tools, like Digital Trade Engagement and Telegram Bot, define and align digital tool’s KPI, bring and adapt best PMI global practices in digital tools implementation;
- Lead and enhance all Consumer Activation activities on the markets, working on KPIs and motivation approaches, bring/adapt/execute best practices from other PMI markets, manage efficiency drivers, create a center of Consumer Activation expertise in CAS HQ;
- Lead and manage on CAS markets quality execution of PMI global programs and initiatives (for ex. Youth Access Prevention Program etc.)
- Develop further in collaboration with Reporting Department clear/transparent and actionable reporting flow for Retail Trade Programs, Volume Building Programs, Digital Tools and Consumer Activation stream;
- Manage efficiently responsible budgets by markets and streams;
- Manage relationships/contracting with agencies/suppliers supporting programs/tools development and implementation;
- Lead/contribute to the Net Revenue Management Projects, based on analysis and validated assumptions in order to maximize impact from investments;
- Establish a structure for monitoring, reporting, proper storing data of all responsible activities and initiatives;
Who we’re looking for:
- Experienced in sales and marketing/trade-marketing, customer/consumer activation, preferably in FMCG or related industry;
- Strong analytical and strategic skills;
- Project and team management experience;
- Excellent communication and partner interaction skills;
- Higher education;
- English knowledge - upper-intermediate;
What we offer:
- An opportunity to pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress;
- An opportunity to build an international career and for cross-functional moves;
- Extended social package: life insurance, insurance from critical illnesses, additional payment for preschool development of children, participation in the Employee Assistance Program (financial, psychological and legal consultations) for employees and family members, and much more;
Philip Morris Kazakhstan is the holder of Top Employer Kazakhstan & Global award for 9 consecutive years as well as the only Equal Pay certificate holder in Kazakhstan, which proves our commitment to highest working standards.
Relocation support is not available for this job
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