Influencer Marketing Manager

Компания "Genesis Group AG"

• Search for and sеlесtrelevant influencers (Instagram, TikTok, Facebook, Twitter/X, Telegram, Discord, Snapchat, YouTube — with a current focus on YouTube; new platforms are also welcome).
• Negotiate, communicate, and build long-term relationships with influencers and their teams.
• Launch and manage influencer marketing campaigns: develop strategies, prepare briefs, and generate creative content ideas.
• Full-cycle communication: from the initial outreach and deal negotiation to publication control and performance review.
• Generate and test hypotheses to improve campaign effectiveness.
• Analyze campaign performance and effectiveness.

• At least 1 year of experience working with influencers.
• Proven track record of sourcing and launching successful influencer campaigns (ability to independently find relevant influencers is crucial).
• Strong communication skills and experience in building long-term partnerships.
• Experience in preparing briefs, strategies, content plans, and clear guidelines.
• Analytical mindset: ability to work with numbers, draw insights, and propose hypotheses.
• English level B2 or higher (written and spoken communication, including calls).

• Experience in international projects and working across different markets.
• Understanding of marketing specifics in tech/IT/fintech/digital products.
• Existing contacts and influencer database.

• Opportunity to work with the global market and large-scale campaigns.
• Freedom to test new ideas, formats, and hypotheses.
• Fully remote work format.
• A professional team you’ll enjoy collaborating with.
• Competitive compensation to be discussed during the interview process.

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