E-commerce Sales Manager

Компания "Хайер Мидл Эйжа"

• Develop sales and achieve sales targets across online channels (haieronline.kz, kaspi.kz, Halyk Market, Ozon, etc.)

• Analyze sales, traffic, conversion, and key commercial performance indicators

• Develop proposals to increase revenue, average order value, and conversion

• Prepare and implement a monthly promotional plan

• Analyze competitor pricing and monitor price positioning

• Control assortment, stock levels, and product availability across online channels

• Forecast demand and plan sales

• Launch new products and oversee their rollout in online sales channels

• Interact with marketplaces on promotions, placement, and commercial terms

• Ensure the accuracy of product cards, pricing, stock availability, and content

• Prepare analytical reports and plan-vs-actual sales analysis

• Identify new opportunities to grow online sales and develop the category.

• 2–3+ years of experience in e-commerce

• Understanding of how marketplaces and e-commerce platforms operate

• Understanding of key e-commerce metrics: GMV, revenue, margin, conversion, traffic, AOV, CR, ROAS, CTR, cancel rate, and out-of-stock

• Strong skills in analyzing sales, funnel performance, assortment, stock levels, and promo effectiveness

• Experience in preparing promotional plans and launching campaigns to drive sales growth

• Understanding of pricing principles and competitor price analysis

• Experience working with assortment management, product matrix, and sales planning

• Demand forecasting and stock management skills

• Ability to work with analytical reports, plan/fact analysis, and commercial performance indicators

• Results-oriented mindset and focus on achieving commercial KPIs.

• Experience in the home appliances / consumer electronics category

• Knowledge of digital marketing and performance marketing tools

• Experience with BI reporting, Power BI, Google Analytics, and ERP/CRM systems

• English proficiency at Intermediate level or above.

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