Wholesale & Franchise Manager CIS в компанию INTERMODE (Lacoste, Converse, Superstep)
Компания "Intermode (Интермоде)"
Responsibilities
- Develop and manage wholesale and franchise operations across CIS countries (Kazakhstan, Uzbekistan, Azerbaijan, Kyrgyzstan) and further expanding regions.
- Lead the franchise network development and ensure operational alignment with brand guidelines and corporate standards.
- Identify and attract new wholesale partners (distributors, multi-brand stores, concept stores) as well as new franchise candidates in target markets.
- Build and execute regional growth strategies for wholesale and franchise channels for premium global brands: Lacoste, Gant, Converse, Samsonite, and American Tourister.
- Negotiate and conclude wholesale and franchise agreements, including commercial terms, brand representation conditions, and performance expectations.
- Monitor franchisees’ operational and financial performance, supporting their development and ensuring compliance with KPIs and brand standards.
- Organize seasonal sales campaigns, product presentations, and franchisee training sessions in coordination with internal departments.
- Collaborate closely with marketing, logistics, finance, and merchandising teams to ensure seamless B2B and franchise execution.
- Prepare detailed sales forecasts and ensure wholesale and franchise targets are met, both in revenue and profitability.
- Conduct regular market visits, evaluating franchise and wholesale partner stores for retail excellence, VM compliance, and local competitiveness.
- Track market trends, brand positioning, and competitive activity to inform strategy and partner selection.
Requirements
- Minimum 3 years of proven experience in wholesale and/or franchise sales within the fashion or premium/lifestyle sector.
- Solid understanding of the CIS region’s wholesale and retail landscape, with an existing network of potential partners being a strong advantage.
- Experience in franchise partner management including training, operational follow-up, and performance monitoring.
- Strong negotiation, commercial, and interpersonal skills - confident in building long-term partnerships.
- Strategic thinker with the ability to design and execute multi-market expansion plans.
- Advanced Excel skills for data analysis, pricing, sales forecasting, and reporting.
- Strong organizational skills and ability to handle multitasking across different markets.
- Excellent command of English (written and spoken);
- High willingness to travel frequently across CIS and neighboring regions