Marketing innovation intern

I have experience in selling business courses with Kush Info for one year. I handled hot and warm leads, making 2500-3000 calls per month, and achieved 70-80% of a sales targe of 5-7 million KZT.

During my time at the agency, I was responsible for:

Managing client communications and relationships.
Conducting market research and consumer behavior analysis.
Analyzing competitor characteristics and performing SWOT analysis. Participating in the development of promotion strategies and selecting effective channels.
Organizing and overseeing the production of advertising videos.
Processing feedback from target consumers.
Writing posts and generating ideas for social media marketing (SMM).

1 year and 2 month of experience as a Trade Marketing Specialist at Caspian Beverage Holding (FMCG - Настоящий Буратино, Алматинское Жигулевское, Компотай, Aitea, Sual, Tamga, Shandy, and others).
Participated in the development of promotion strategies and media plans. Managed and monitored advertising campaigns.
Prepared daily trade marketing reports.
Conducted advertising campaign analysis.
Worked with advertising service providers, including preparing technical specifications for BTL and ATL activities.
Developed POSM (Point of Sale Materials).
Organized and executed brand events.
Organized promotional activities and tracked merchandising in retail locations. Conducted retail audits and field research.
Supported the Marketing Director.
Handled documentation and worked with 1C, Excel, and Agent+.
Organized sampling events, promotions, and negotiations with advertising agencies.
Selected advertising agencies and reported on the execution of advertising campaigns.